Autumn and winter are times when we want to have a clean slate from all duties and look forward to the upcoming end-of-year festivities. In this cold season, we have warmed the souls of all the lovers of spotless homes and healthy being and living through a Christmas PPC banner campaign for our prominent client ETA which was spread across the corners of the Czech internet all autumn and winter.
Campaign: Increasing ETA product portfolio awareness and marketability
Tools: PPC and Facebook digital campaigns
Goal: Building product awareness, branding and increasing sales
Results: 45,000,000+ banner views, over 1,000,000 clicks, stable 2.3% interaction rate